The relationship between inspection attendance and competing offers is not automatic. Something has to happen in between - and that something is almost entirely the responsibility of the agent.Buyer interest peaks at the inspection and declines from that point unless it is actively managed. The agent who does not act on that interest within… Read More

The opening days of a campaign carry more weight than most vendors realise. The buyers who have been watching the market, waiting for the right property to appear, will engage quickly when something new arrives at the right price. When they do not engage - when the first week produces thin enquiry and the second is quieter still - it is usually tel… Read More

Open a real estate website and browse the active listings in the Gawler corridor. Some properties announce themselves. Others disappear into the scroll. The ones that disappear are not necessarily worse properties - they are worse campaigns. And a worse campaign means fewer buyers, fewer inspections, less competition, and a weaker result.Mo… Read More

Picture a vendor sitting across from their agent, hearing for the first time what the market thinks their property is worth. The reaction arrives before any logic does - before the comparable sales are considered, before the data is processed, before the rational mind has a chance to weigh in.It is about the kitchen they renovated three sum… Read More

There is a version of selling a property that most vendors never access. Not because it requires unusual skill or access to information others do not have - but because it requires a deliberate approach to the process that most people do not take the time to develop. The vendors who do develop it tend to produce results that are measurably and cons… Read More